Here’s a Google Sheet Template I’m going to try using for my Newsletter Marketing.
If you want to use it, here’s the link - you can copy it and customize it for yourself: https://docs.google.com/spreadsheets/d/1-HeTc52nAtRQpo7rZmBfW6oIsV0wJjeeO2O1mNBehw8/edit?usp=sharing
My strategy for growing the newsletter. My main marketing practice for 2025.
This is a (quite boring) video of me fumbling through switching from Mailchimp to ConvertKit (A.K.A Kit).
And then I (slowly) figure out how to add a confirmation email and welcome email for any new subscribers.
If any of that feels fun to watch me stumble through, please enjoy :)
Analyzing a half dozen Welcome + Confirmation Emails to see what resonates with me for my own.
Some of the nuts and bolts of setting up your onboarding experience!
Highlights:
First create your onboarding sequence, then your welcome email, then your sign up form.
Ideas for what to include in your onboarding sequence.
Customize your confirmation page (super valuable bc of the timing!) + your unsubscribe page (bc you’re a nice human)
Thoughts on segmenting via sign up form vs later on in their journey.
ACTION: Sign up for 2 - 3 people you look up to and screenshot their confirmation, welcome and onboarding sequences!