Schedule a Healthy Business

Many solo business owners start a solo business for the freedom.

Because of that, they often love a blank calendar. They start their week with hardly anything on their calendar, and then… Clients request calls. Emails pile up. Administrative tasks emerge. A friend asks if you want to grab lunch. One by one, the empty space disappears.

And the very work that actually grows their business never happens. Because they didn’t proactively schedule it on their calendar.

Working on the business rarely feels urgent. No one is knocking on your door demanding you do it today.

Which is why you have to. You have to make this appointment with yourself. Every week.

There are always 1 - 3 things that are the crucial actions to keep your business healthy. You often don’t feel the effects of not doing these things in the short term. So its easy to ignore them, push them off to another week. But 90 days later, you feel the consequences of not having done them regularly…Or the benefits and freedom of consistently working ON your business.

Schedule these things first. They should be the first things you fill in on your calendar every week / month.

Because if you don't decide how your time will be used, other people (or your reactive self) will decide for you.

Before the week begins, ask yourself: What are the few things that only I can do that move this business forward?

Put them on the calendar. Protect them.

Then let the rest of life arrange itself around what matters most.

This is the different between starting a hobby that you do when you feel like it vs. running a business.

If you really want freedom, develop the discipline to regularly take care of the few things that create that freedom in your business.

Brandon Hill

Brandon lives in Austin, Texas with his wife Ashley, where he eats ice cream and talks with new friends about religion and spirituality.

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